Campaign History in Go4WhatsUp

Campaign History in Go4WhatsUp

The Campaign History section in Go4WhatsUp provides a complete record of all WhatsApp campaigns you have created—past, ongoing, and scheduled. It helps you monitor campaign performance, analyze customer engagement, and re-engage users if messages were not delivered.

This section is essential for businesses using WhatsApp Business API, bulk WhatsApp broadcasting, chatbot campaigns, and promotional messaging.


What Happens in Campaign History

  • Every campaign you create (broadcast, chatbot, or promotional campaign) is stored here.

  • You can view campaign status: Completed, Scheduled, Cancelled, Queued, or In Progress.

  • Click on any campaign to see detailed delivery and response statistics such as:

    • Sent

    • Received

    • Read

    • Responses

    • Not Sent


Benefits of Campaign History

  • One centralized place to manage all WhatsApp campaigns (past and future).

  • Easy tracking of campaign performance and customer engagement.

  • Ability to retrigger failed messages, ensuring no customer is missed.

  • Helps identify best-performing WhatsApp templates and CTAs.


Use Case & Example

Use Case

A business owner wants to measure how many customers responded to a festival sale WhatsApp broadcast.

Example

You scheduled a Diwali Sale Campaign to run weekly until the festival.

From Campaign History, you see:

  • Total Sent → 10,000

  • Received → 9,200

  • Read → 7,800

  • Response → 2,300 (clicked “Shop Now”)

You notice 800 messages marked as Not Sent.
Using the Retrigger option, you resend the campaign to those users the next day—maximizing reach and potential sales.


Campaign List Columns Explained

  • Title – Broadcast title (e.g., New Year Offers)

  • Template – Template or chatbot used

  • Group Name – Targeted group (Normal / Excel Upload)

  • Collaborators – Team members linked to the campaign

  • Created Date – When the campaign was created

  • Schedule Date – Planned execution date

  • Schedule – One-time, Daily, or Weekly

  • Broadcast From – Contact source:

    • Normal → Groups created in CRM

    • Excel → Uploaded contact sheet

  • Response Count – Total customers who replied or interacted

  • Action – Eye icon to view full campaign details


Filters Available

  • Duration – Default: Current month

  • Broadcast From – All / Excel / Normal

  • Page Size – 10, 25, 50, 100

  • Buttons – Search / Reset


Campaign Status Tabs

  • Total Count – All broadcasts in the selected period

  • Previous Count – Completed broadcasts

  • Upcoming Count – Scheduled but not started

  • Queue – Waiting for execution

  • In Progress – Currently running campaigns

  • Scheduling Cancelled – Cancelled by the user


Broadcast Detail Screens

Normal Broadcast Details

Shows:

  • Title

  • Group Name

  • Template

  • Collaborators

  • Total Members

  • Created & execution dates

Statistics Displayed

  • Total

  • Queue

  • Sent

  • Received

  • Not Sent

  • Response

  • Read

  • Duplicate

👉 Each stat is clickable and opens the customer list.


Scheduled Broadcast Details

Shows:

  • Title

  • Scheduling type

  • Start & End dates

  • Time and selected days

  • Created date

Schedule List

  • Displays each scheduled run with date, day, and status

  • View → Opens detailed stats

  • Cancel Upcoming Broadcast → Stops future scheduled campaigns


Retrigger & Refresh Options

  • Refresh – Updates live campaign statistics

  • Retrigger – Resend messages to Not Sent users

  • System allows 3 auto retries

  • If still failed, manual retrigger once in 24 hours


Detailed Customer Lists

For each metric (Sent, Received, Not Sent, Response, Read, Duplicate):

Columns Displayed

  • S.No

  • User Name

  • Mobile Number

  • Received Date

  • Status

  • Action

  • Specific Chat

Additional Details

  • Status – Delivery result

  • Not Sent – Info icon explains failure reason

  • Action – Open direct WhatsApp chat

  • Specific Chat – Opens the related ticket

  • Responses – Shows which button or CTA was clicked


How to Use Campaign History (Steps)

  1. Go to Campaign History.

  2. Apply filters (date range, broadcast source, page size).

  3. Select a campaign and click the Eye icon.

  4. For Normal Broadcast, view detailed statistics.

  5. For Scheduled Broadcast, check upcoming schedules → click View.

  6. Use Refresh to update live stats.

  7. Use Retrigger if required.

  8. Drill down into customer lists (Sent, Received, Response, etc.).

  9. Use Response Filter to see which buttons performed best.


Tips & Best Practices

  • Always review Not Sent reasons to reduce failures.

  • Compare Response Count across campaigns to identify high-performing offers.

  • Use Retrigger wisely—avoid spamming; retry only once per day.

  • Export monthly campaign performance reports for your sales or marketing team.

  • For festival or seasonal promotions, schedule weekly WhatsApp broadcasts in advance.


FAQs – Campaign History in Go4WhatsUp

1. What is Campaign History in Go4WhatsUp?

Campaign History is a section that stores all WhatsApp broadcast, chatbot, and promotional campaigns, allowing you to track performance and engagement.


2. Can I see scheduled and completed campaigns together?

Yes. Campaign History shows past, ongoing, and scheduled campaigns in one place.


3. What does “Not Sent” mean in campaign reports?

“Not Sent” indicates messages that failed due to reasons like invalid numbers, opt-outs, or WhatsApp delivery restrictions.


4. Can I resend messages to customers who didn’t receive them?

Yes. You can use the Retrigger option to resend messages to “Not Sent” users.


5. How many times can I retrigger a campaign?

Go4WhatsUp allows 3 auto retries, and if still failed, one manual retrigger every 24 hours.


6. Can I track which button customers clicked in a template?

Yes. The Response section shows which CTA button was clicked by each customer.


7. Does Campaign History support Excel-based broadcasts?

Yes. Campaigns sent via Excel uploads are fully tracked and displayed.


8. Is Campaign History useful for performance comparison?

Absolutely. You can compare delivery, read, and response rates to identify your best-performing WhatsApp campaigns.

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